'Dark Knight Rises' Continues to Use Social...

The Dark Knight Rises is one of the most highly anticipated movies of 2012, and the film has already started to promote itself. A good deal of the promotion for this film has been done via social media. This includes both Twitter and Facebook, and the Internet and online social media has continued to play a big part in the film's promotion.

According to Mashable, the latest trailer for the film was released exclusively to iTunes. However, copies of that same trailer have already been ripped from iTunes and uploaded to YouTube by users of that site. Those videos will be taken down by YouTube as they are found. Over the summer, a Twitter account was used to promote the film by leaking official photos and video that soon went viral on the Internet.

With months until the release of this film online, it should be interesting to see what other ways those behind the filmÂ—namely Warner Bros. and Christopher Nolan and his peopleÂ—will use to promote the last film in Nolan's Batman trilogy.

With the growth in social media on recent years, it has become a way to promote films, television series, and musical artists. The growth will only continue in the months and years to come.