What does this mean for Internet users? It may not be a big deal for some, but a lot of folks are upset about the change since search engines are used for an array of reasons, from personal to professional. It would certainly be annoying to be searching something of a personal nature, only to go over to YouTube and see video recommendations related to one's search.
However, there are solutions; users can clear their browser history and not allow the search provider to use such information for advertising. (Visit GadgetWise via the New York Post for more tips on how to protect yourself.)